Belstaff presents ‘Everyday Heroes’ – a visual insight into the lives of ordinary people living and working in extraordinary circumstances. Belstaff commissioned Leica photojournalist Emily Garthwaite to travel to these remote towns and islands to discover the unique stories behind our Everyday Heroes through interviews and spellbinding photography.


Emily takes a slow, methodical approach to her craft and is often drawn to places and communities affected by conflict. Her aim is always to understand the person at the heart of a story and to create an authentic experience and lasting memories. 


In each portrait, the Everyday Heroes are photographed in their natural environment wearing iconic and hardy Belstaff outerwear. The project, ultimately, shines a spotlight on communities living on the edge and the wild and free landscape that binds them.

Scarborough-born John Ogden is a well-known character in the port town of Oban, a gateway to the Hebridean islands. After working as a fisherman in the 1970s, John spotted a gap in the market for tourists who wanted fresh, local seafood at an affordable price. John’s little green shack has been a staple of Oban harbour since 1990.

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Bryce Cunningham grew up on Mossgiel dairy farm in Ayrshire, which was originally bought by his grandfather in the 1940s – but he always aspired to have a different career. The farmer has recently started working with the Scottish government on an ambitious research project centred around organic, regenerative farming processes which Bryce hopes to spread far beyond the Scottish borders.

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Bryce Cunningham grew up on Mossgiel dairy farm in Ayrshire, which was originally bought by his grandfather in the 1940s – but he always aspired to have a different career. The farmer has recently started working with the Scottish government on an ambitious research project centred around organic, regenerative farming processes which Bryce hopes to spread far beyond the Scottish borders.

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Farming has been in Fiona’s family for generations and she currently looks after 2,000 acres of land in Dervaig on the Isle of Mull. Fiona has made a success of Antium Farm and the animals on it despite the challenging conditions of the island and she is part of a small yet prominent community of female farmers making their mark.

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In 2010, Guy Grieve set up the Ethical Shellfish Company, which aims to support sustainable fishing methods to help contribute towards the future recovery of our seas.

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In 2010, Guy Grieve set up the Ethical Shellfish Company, which aims to support sustainable fishing methods to help contribute towards the future recovery of our seas.

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Rebecca and her young family live on the tiny island of Ulva off the west coast of Mull, alongside a handful of other residents. Rebecca’s true passion is renovating and restoring the abundant empty houses in the area through an ambitious community ownership scheme to encourage people to repopulate and breathe new life into the island.

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Scarborough-born John Ogden is a well-known character in the port town of Oban, a gateway to the Hebridean islands. After working as a fisherman in the 1970s, John spotted a gap in the market for tourists who wanted fresh, local seafood at an affordable price. John’s little green shack has been a staple of Oban harbour since 1990.

info
×

Farming has been in Fiona’s family for generations and she currently looks after 2,000 acres of land in Dervaig on the Isle of Mull. Fiona has made a success of Antium Farm and the animals on it despite the challenging conditions of the island and she is part of a small yet prominent community of female farmers making their mark.

info
×

Rebecca and her young family live on the tiny island of Ulva off the west coast of Mull, alongside a handful of other residents. Rebecca’s true passion is renovating and restoring the abundant empty houses in the area through an ambitious community ownership scheme to encourage people to repopulate and breathe new life into the island.

info
×

Rebecca and her young family live on the tiny island of Ulva off the west coast of Mull, alongside a handful of other residents. Rebecca’s true passion is renovating and restoring the abundant empty houses in the area through an ambitious community ownership scheme to encourage people to repopulate and breathe new life into the island.

info
×

Farming has been in Fiona’s family for generations and she currently looks after 2,000 acres of land in Dervaig on the Isle of Mull. Fiona has made a success of Antium Farm and the animals on it despite the challenging conditions of the island and she is part of a small yet prominent community of female farmers making their mark.

info
×

In 2010, Guy Grieve set up the Ethical Shellfish Company, which aims to support sustainable fishing methods to help contribute towards the future recovery of our seas.

info
×

In 2010, Guy Grieve set up the Ethical Shellfish Company, which aims to support sustainable fishing methods to help contribute towards the future recovery of our seas.

info
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